The global travel and tourism industry faces new challenges as it gathers at the annual World Travel Market trade event in London.
ADVERTISEMENTExtreme weather events, high interest and geopolitical uncertainty are just some of the new headwinds facing the travel industry today.
These are just some of the hot topics at this week's World Travel Market trade event, where industry leaders and the public come together.
Package holidays and luxury are booming
But the challenges don't stop travelers from going on trips and taking vacations, despite the cost of living crisis.
“People are still looking for wrap vacation. They are looking for cheaper destinations. But at the same time, we are seeing a real boom in luxury travel. So there’s something for everyone,” says Dave Goodger, Managing Director, EMEA, Tourism Economics.
Greece recovers from forest fires
Destinations from all over the world have stands at the conference to promote their country or region. Travel agencies are also present, as well as industry experts participating in round tables.
Dimitris Frangakis, Secretary General of the Greek National Tourist Board, spoke to Euronews following the devastating events that hit the country. summer wildfires.
“I am optimistic, because we have a plan to adapt our economy, our society, our environment and of course our tourism to the challenges of climate change. I think we will succeed in not affecting tourism too much.”
How do destinations approach overtourism?
Anna Kekelia of the Georgian National Tourism Administration says she is thinking ahead when it comes to combating tourism. overtourism.
She says they focus on “quality over quantity” when it comes to visitors. They are also building resorts where cars will be banned, bringing benefits to the environment as well as local residents and tourists.
