Brand USA has partnered with Luxury Escapes to highlight the diverse travel experiences offered across the United States.
The collaboration launched with an exclusive Thanksgiving-themed customer event at Luxury Escapes' Chadstone store on December 1st and will continue with a week-long store takeover through Wednesday, December 4th.
Last night's customer event treated attendees to a festive Thanksgiving-inspired evening, complete with drinks, themed canapes and an engaging panel discussion designed to inspire travel to the US. The panel presented ideas from:
- Jade Glashoff, Brand Director USA, Australia and New Zealand
- Lexie Miliatis, Sales Manager at Brand USA, Australia and New Zealand
- Jeremy Drake, independent journalist and co-founder of Peaked.com.au
- Jodie Collins, Tourism Office Partnerships Manager at Luxury Escapes
Panelists shared insider tips and personal highlights from the United States, providing attendees with unique perspectives on exploring the country's diverse and dynamic cultures, cuisines, and experiences in, through, and beyond gateway cities. The discussion also covered the panelists' travel experiences in the United States, including unexpected destinations travelers should consider, the transformative effect of travel, and a nod to the event's theme; USA holiday celebration memories.
Commenting on the week-long store takeover, Jodie Collins, Tourism Board Partnerships Manager at Luxury Escapes, commented: “We are excited to collaborate with Brand USA and see our retail concept innovative Chadstone come to life with US-focused media, images and video assets. , providing guests with the inspiration and expertise to book their next vacation to the United States.
The activation is designed to immerse visitors in US travel opportunities while leveraging the prestigious location of Chadstone Shopping Centre, Australia's premier shopping destination. Additionally, Luxury Escapes customers and Chadstone shoppers can access exclusive U.S. travel packages and special offers, available in-store and online.
Jade Glashoff, Director of Brand USA Australia and New Zealand, said: “Our collaboration with Luxury Escapes allows us to connect directly with Australian travelers, introducing them to the incredible experiences available across the United States. Whether it's sampling local food and drinks, visiting world-class museums and festivals, or even taking part in a major sporting event, there are many ways to immerse yourself in the unique culture of UNITED STATES.
Chris Heywood, senior vice president of public relations and director of communications at Brand USA, said: “The diversity of the United States is what makes it such a unique and special destination, and we are thrilled to bring it to life with Luxury Escapes. There are countless ways to explore the United States, and we hope to inspire and empower Australians to discover something unexpected on their next trip.
Luxury Escapes currently has deals for destinations across the United States, including hotels, sightseeing tours and more. Visit Luxuryescapes.com/au or the Luxury Escapes app to start planning your next trip to the United States.
To learn more about the diversity of experiences available in the United States and to plan your next vacation, please visit VisitTheUsa.com.au.
