Luxury Escapes has published its Travel trends in October report and it proves that Australians can't wait to get back out there and experience the plethora of adventures that await them, right in their own backyard.
Open borders, second waves and consumer confidence continue to drive rebound, growth and member interest at Luxury Escapes.
We have seen the start of the Victorian rebound, the impact of small border openings and continue to see green shoots for local international markets.
As most Australian states adapt to the normal COVID situation, intrastate travel continues to grow, with interstate travel increasing as new borders are announced to open.
Now is the time to explore Australia
Australians are experiencing travel itch within their country and are fiercely Googling travel ideas to see where they can and want to visit next.
With the news of Opening of the South Australian border in NSW, product views increased by 620% and order volumes increased by 1,350%, indicating strong demand from Luxury Escapes members in NSW.
Additionally, WA intrastate views increased by 460% and QLD views from other states (excluding QLD) increased by 260%.
Do you think avid travelers dream of tropical beaches and crystal clear oceans by any chance?
Our locked down Victorian friends are also dreaming of escaping to the sun, with a +230% increase in the number of Victorians looking to purchase QLD products.
In September, Luxury Escapes recorded a 20% increase in bookings in Queensland, with intrastate bookings accounting for 55% of total bookings. In August, 70 per cent of Queensland bookings were for intrastate travel, reflecting increasingly positive sentiment towards interstate travel from other states.
Once all borders are open, checking off destinations from the domestic travel wish list will be everyone's priority.
Having trouble staying on top of border updates? No worries, we have what you need with our Australian Border Guide.
Australians can't wait to visit New Zealand!
The desire to travel to New Zealand is very strong, with an immediate trip in mind.
After the announcement of the trans-Tasman bubble and New Zealanders will be able to travel to Australia from Friday October 16it seems very likely that Australians will be able to book a Kiwi adventure in no time.
It's no surprise that there has been a +290% increase in views of local New Zealand produce as Australians dream about their next trip.
Australians' confidence in international travel continues to be stable due to border closures. However, there are some green shoots in local markets and in some areas.
In October, Luxury Escapes found that 9% of Australians were still looking at international products, with particular interest – besides New Zealand – in the Maldives and Thailand.
In summary, for now the real priority is domestic travel, with New Zealand in the not-too-distant future.
READ: 5 of the best food and wine experiences New Zealand has to offer
READ: “Wake up” with this inspiring new campaign from Flight Center and Tourism Australia
READ: Get Ready: You May Visit These 7 Countries Sooner Than You Thought
