Indian Gen Z travellers are prioritising unique experiences and flexible travel options, leveraging technology for seamless and comfortable holidays.
The new generation of travelers has revolutionized the world by embarking on solo adventures and discovering a variety of affordable accommodations. According to Booking.com, 83% of Gen Z considers traveling to be a way of life and feels better when they vacation in different cities and countries.
They prioritize cultural, immersive, and distinctive experiences while seeking flexible travel options. Here are the latest trends and insights regarding Gen Z travelers in the modern era.
Technology for a seamless journey
This generation growing up in the digital age is embracing technology like no other at every step of their travels. The development and advancement of artificial intelligence has been particularly beneficial for Gen Z as they use it to plan their schedule before travelling and to look for digital amenities and services at their accommodations during their stay. They are also using technology to save their holiday memories after their trip. 68% of Gen Z Indians are very comfortable using technology to create exceptional travel experiences and they trust AI to recommend lesser-explored destinations. They are also opting for AI-powered apps for itinerary planning to simplify the process.
Comfortable family or solo travel adventures
Gen Z Indian travellers prefer to holiday alone or with their close family and friends to lesser-explored destinations for a pleasant experience. While this generation has developed a keen interest in travelling, they prefer budget-friendly packages and non-peak season trips. They are also likely to take shorter domestic trips for value for money as the destination is their priority. Most Gen Z Indian travellers tend to book accommodation before booking travel tickets as they want hotels that offer reliability and comfort.
Gen Z is also opting for unique travel experiences that include adventures like skydiving and hot air ballooning to make their trips memorable.